Black Friday Guide 2020: Navigating Black Friday Deals in a New Normal

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Your Black Friday Guide for the Best Black Friday Deals

This year has certainly been different. So as you’d expect, retailers are also taking a different approach to the typical post-Thanksgiving Black Friday Deals because of the pandemic. One of the biggest changes that we see will be an unprecedented number of store closures on Thanksgiving Day and Black Friday for safety reasons. If you’re the kind of person that eats Thanksgiving early on Thursday to get to the store ASAP, or wakes up early on Friday morning, you’ll want to take the time to come up with a plan. Not to worry though, the Black Friday Deals and Cyber Monday Deals still exist, you’ll just have to change up your routine. In this Black Friday Guide, you’ll find out how to make the most of your after Turkey shopping. Because I think we can all agree that we need our penny to stretch just a bit farther in 2020.  

Black Friday at the Big Box Retailers

I don’t know about y’all, but when I think of Black Friday, I think of long lines, stampedes, and fights over cheap appliances in Walmart or Target. Something like this. For obvious, pandemic related reasons, big box retailers like Best Buy and Dick’s Sporting Goods are taking precautions like closing stores on Thanksgiving to avoid big crowds indoors early on. Some are even closing on Black Friday. For stores that are staying open, one thing that you’ll likely see almost everywhere is social distancing, reduced capacities, and fewer employees. All of that likely adds up to long lines and wait times. 


Instead, do yourself a favor and take advantage of the record number of online Black Friday Deals that retailers are offering. Rather than trying to cram as many humans in a store at one time, retailers are trying to spread the demand out over longer periods of time and are encouraging people to shop online throughout most of November. I’ve laid out some of the biggest chains and their digital plans below.

Walmart has been releasing deals throughout the month of November, in a promotion called Walmart Deals for Days. These deals start online and are eventually rolled out into stores. Check them out here.

At Target it is Black Friday all November. They even will match the price if it goes lower at Target. The deals are all conveniently located here.

Best Buy is also doing deals throughout the month. Weekly they release new deals so be sure to check back if what you are looking for isn’t on sale. A list of available deals today is here.

All categories, from kitchen appliances to home decor, have deals throughout the month at Bed Bath. Check them out here.

Black Friday at Amazon

You might have noticed some incredible deals on Amazon recently. That is probably because Prime Day was in the middle of October. Typically it is in July, but due to the Pandemic Amazon switched things up. Hopefully you took advantage of some of the incredible deals on Prime Day, but if you weren’t able to, don’t fret. Amazon has been dropping new deals every day up to Black Friday to compete with the other guys. They currently have some pretty steep discounting, so if you are looking for something particular be sure to check them out often throughout the month to get the best price. Check out Amazon Black Friday Deals here.

Black Friday's Best Kept Secret: Deals Direct From the Manufacturer

When people think of Black Friday they typically thing of the retail giants like Walmart and Amazon. But one of the best ways to get an incredible deal is to go directly to the manufacturer or brand. Try going directly to a brand’s website (like or to find out what they are offering. These brands would much rather make the sale to you directly because they cut out the middle man, which really incentives them to give you the best deal possible. Most haven’t yet posted their deals, but definitely will ASAP. It will obviously vary from brand to brand, but this is one of the best ways to find a steal. 

Categories: Deals, Hacks & How-Tos